Wednesday, December 8, 2010

Question 10

Using a video or image you find online, apply three critical texts we read during the semester (each at least two weeks apart), and discuss how they relate to and build on one another, giving us different but related perspectives on critical media and cultural studies (250-300 words).


The three readings that I am going to discuss and connect are the reading by Bodroghkozy “As Canadian as Possible” and Ghosh “Con-fusing’ Exotica: Producing India in U.S. Advertising.” and Frank “Why Johnny Can’t Dissent.” These three readings discuss being stuck or sucked into America’s culture. In Bodroghkozy’s article it discusses how Canada’s television overcome by Americas television. They are trying to free themselves from American television, but they cannot get the rating on their own, Canada is sucked into America’s culture. In Ghosh’s reading India’s meaningful significance behind all of the saris and traditional signifiers of Indian culture are no longer significant. India becomes sucked into another part of America’s culture because it loses its original meaningful signifiers. Also in Frank’s article, Johnny is boy from the suburbs who continually tries to dissent away from regular American culture, but he is never actually able to dissent because even though he is rebelling he still a consumer. He is also just another part in America’s culture. These readings can be linked back to being sucked into American culture without even trying. Canada cannot break free from the popular American television and India cannot regain the lost meaningful signifiers and Johnny cannot full dissent because he is always apart of American culture.

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